Roleplay practice

Practice the deal before it walks in.

Your team rehearses live F&I conversations against an AI customer that pushes back like a real one — with a silent coach flagging compliance risks and close moments mid-session, then a scored breakdown with coaching. Every score counts toward the store leaderboard.

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See it in action

A real objection, handled live

The manager picks a customer type and a product. The AI stays in character and pushes back with real objections — grounded in your own product data.

Roleplay · Skeptical customer · VSC
The car already has a factory warranty. Why would I need this if it doesn't even start until that expires — and it skips wear items like brakes and tires?
Fair question. At 12,000 miles a year over six years you'll be near 80,000 — past the factory coverage, right when repairs get expensive. You're right that it's not for brakes or tires; it's there so a transmission at 80k doesn't cost you four grand.
Okay — so what's the actual monthly cost, and what's my deductible if something major fails?

Illustrative example. The customer warms up or pushes back based on how well the objection is handled.

After every session

A scored breakdown, not just a chat

When the session ends, the rep gets an honest score across five dimensions, written coaching, and stronger lines they could have used — downloadable as a branded PDF.

Scorecard 8/10 overall
Rapport & discovery 8
Product knowledge 9
Objection handling 8
Compliance & ethics 9
Closing 7
You did a great job using the customer's own mileage to expose the coverage gap, and you were honest about exclusions — that builds trust. When they asked about price, you could have offered the numbers right away instead of asking for commitment first.
Stronger line you could have used
When asked about cost and deductible
Try: "Let me pull those exact numbers right now so you can see them — then we'll figure out if it fits your budget."

Four customers, four challenges

Choose who walks in: a friendly buyer who still wants real value, a skeptic who doubts every product, a hostile customer who expects to be ripped off, or a price-obsessed shopper fixated on the monthly payment. Each one needs a different approach — just like the showroom.

Friendly— open, but wants real value
Skeptical— doubts every product
Hostile— expects to be ripped off
Price-obsessed— fixated on the payment

Practice out loud, hands-free

Type it, or speak it. In hands-free voice mode, the rep talks through the pitch and the customer talks back in a natural voice — the closest thing to a real deal without a real customer on the line. Adjustable speed keeps the pace realistic.

I hear you, but that's just more money a month I didn't plan on.
I get it. Let's look at it as protection per day, not per month — it's about the cost of a coffee to avoid a four-figure repair bill down the road.

Grounded in your real products

When the product is in your knowledge base, the AI customer's objections come from your actual coverage — real exclusions, real terms. Your team practices against the exact pushback they'll hear on your products, not generic role-play.

I read the contract — it excludes wear items like brakes and tires. So what am I actually paying for here?
Exclusionary-Coverage.pdf

A silent coach whispers during the deal

While the rep practices, a live coach watches the conversation and speaks up only when it matters: a red flag on a compliance risk, a green light when the customer is ready to close, or the exact product fact that answers the objection on the table. Quiet notes, not interruptions — in text and voice mode alike.

COMPLIANCE
Don't overstate the coverage — walk back "everything is covered."
CLOSE IT
They just asked about monthly cost — ask for the sale now.
PRODUCT FACT
Exclusionary coverage: everything is covered except the short listed items.

A leaderboard that makes practice a competition

Every scored session counts toward a store leaderboard — a monthly race that resets on the first, plus an all-time board. Reps see the top three and their own rank; managers see the full standings. Attach a spiff to first place and watch practice become something your team fights over.

1M. Rivera9.1 avg
2D. Chen8.7 avg
3T. Brooks8.2 avg

Train every rep to the level of your best one

Turnover is constant and ride-alongs don't scale. Scored practice gives every manager unlimited reps and consistent coaching — so a new hire ramps in days, and your whole desk performs like your top closer.

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